January 27th, 2011 by databot
Last week I posted our top 10 selling products in the RPMWare database. I was surprised by some of them so we looked at the top 20 selling product groups by quantity.
What’s your take? Any surprises?
November 18th, 2010 by databot
As word spreads this week that Amazon purchased Diapers.com for a whopping $545,000,000, I wanted to make sure and give you a little background on how this business grew in less that 5 years. The team at Diapers.com focused on one type of customer and for the most part one product and built in value added products in which they made good margins while selling diapers for little to no profit. The key to this strategy is that customers come back over and over and over again. They place multiple orders for diapers but add wipes or lotion etc. This company was so successful that Walmart and Amazon.com got into quite the bidding war for the 5 year old startup. I also admire the passion in which they started the business check out this quote below and the corresponding article from businessweek.com. Read the rest of this entry »
October 14th, 2010 by databot
The last couple of days I came across two interesting articles regarding customer service and how instrumental it is to the success of online business’s. I think sometimes we can get caught up in the idea that features and pricing make all the difference but these two studies show that they are only supplements to success.