Thursday’s With Tom: Top Selling Groups of 2010

January 27th, 2011 by databot

Thusday’s with Tom – Learn from Diapers.com… Nail your Niche!

November 18th, 2010 by databot

As word spreads this week that Amazon purchased Diapers.com for a whopping $545,000,000, I wanted to make sure and give you a little background on how this business grew in less that 5 years.   The team at Diapers.com focused on one type of customer and for the most part one product and built in value added products in which they made good margins while selling diapers for little to no profit. The key to this strategy is that customers come back over and over and over again.  They place multiple orders for diapers but add wipes or lotion etc.  This company was so successful that Walmart and Amazon.com got into quite the bidding war for the 5 year old startup.  I also admire the passion in which they started the business check out this quote below and the corresponding article from businessweek.com. Read the rest of this entry »

Thursdays with Tom: It’s Still All About the Service

October 14th, 2010 by databot

The last couple of days I came across two interesting articles regarding customer service and how instrumental it is to the success of online business’s.  I think sometimes we can get caught up in the idea that features and pricing make all the difference but these two studies show that they are only supplements to success.

This excerpt from the techcrunch report I thought summed up the report quite well. Read the rest of this entry »

© 2016 RPMWare Inc. All rights reserved.
Terms of Service